Our Story & Founders
.Alcatraz Swimwear was founded by the Colombian mother-daughter duo, Maria Salazar Nicholls and Juliana Rodriguez Salazar almost a decade ago. Started in their own workshop in Southamerica, now Alcatraz is present internationally with warehouses in the United States.
Pd. On the right is our first picture ever launching our brand! back in the day!
Alcatraz Swimwear is a brand for real women who are not necessarily beauty stereotypes. This brand was built with the intention of giving you the sense of freedom as the waves in deep waters and bringing out the shining light each women has inside as the bright sunsets.
Alcatraz women are free, exceptionally beautiful from the inside, celebrating unique beauty in all forms. #alcasquad is our hashtag.
“Made with love from the middle of the world”
Our Mission and Vision
- The mission of Alcatraz Swimwear is to highlight the true values of the woman and her family as a whole. We create workplaces for low-income Ecuadorian mothers and give them a proper wage with extra incentives in order to support their families.
- Our vision is to reflect our charming and vibrant Latin American culture through our unique and high quality pieces in international markets.
This is the reason why all of our swimwear is handmade with love in our own workshop located just in the middle of the world: Quito-Ecuador.
Utilizing premium materials and making our own pieces as we say we do.
Rest assured at night that our brand speaks with honesty and when we say something, we will make it happen.
Commited to our people and the world. Breaking the ice and changing the game in the insdustry.
to Alcatraz team
I want to introduce to you this amazing team. Humility, love and loyalty is what characterizes every single one of them.
We have been able to create work places to these incredible women and mothers.
Thank you all for everything throughout this process.
Att. Msc, Juliana Rodriguez. (CEO).
Maria Juliana Rodriguez, Msc.
Designer and Marketing Director
Maria Salazar Nicholls
International Logistics-Operations Manager
Operations and National Logistics
Years in the industry
Countries with our Products
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